Dear Bennd Community,

The recent Los Angeles fires have left a heartbreaking trail of destruction, displacing families, devastating businesses, and challenging the resilience of our vibrant community. At Bennd, we believe in the power of unity and collective action to make a difference. In 2025, we’re taking a stand to support those impacted by pledging $5 from every sale to aid fire victims, along with other efforts to help families rebuild their lives.

Our Commitment to Giving Back

Bennd is proud to announce that every month, we’ll donate funds raised through our sales to families, shelters, or firehouses directly affected by the fires. These contributions are designed to meet immediate needs, such as temporary shelter, essential supplies, and financial relief to help families rebuild.

To maximize the impact, we’ve also launched a dedicated GoFundMe campaign. This initiative offers an additional avenue for our community to contribute directly to those in need. With your support, we hope to bring hope and relief to individuals facing unimaginable challenges.

January Spotlight: The Adam Family

In January, we’ve chosen to focus on the Adam family, who have faced an extraordinary series of hardships. The devastating fires claimed their Pacific Palisades home and Kristina’s studio—a critical source of her income and healing work. Adding to their struggles, Alex, Kristina’s husband, lost his job in 2024, leaving the family without income to rebuild.

Our goal is to rally support for the Adam family as they work to restore their lives. By contributing to this effort, you can help ease the financial strain and show them they’re not alone.

How You Can Help

There are several ways you can join our mission:

1. Shop with Purpose: Every purchase you make at Bennd contributes $5 toward fire relief efforts.

2. Donate Directly: Visit our GoFundMe page to make a direct donation.

3. Nominate Families in Need: If you know of families, shelters, or firehouses affected by the LA fires, please email us at info@benndyoga.com.

Together, We Can Make a Difference

To everyone in the Bennd community and beyond, your generosity can bring light to those navigating this dark time. Whether through a purchase, donation, or spreading the word, every action contributes to making a tangible difference in someone’s life.

To the families affected by these fires, you are in our hearts and prayers. We send you love, strength, and hope as you work to rebuild.

At Bennd, we believe in the strength of community. Let’s come together to uplift those in need and show the power of compassion and unity. Thank you for being part of this mission to bring relief and hope to those who need it most.

With love and gratitude,
Heather Parkin
Founder + Designer, Bennd